How to develop a business in a small town
25 business ideas for a small town that are relevant in 2021. We present our business that can be opened in small settlements, and detailed guides on how to start it.
Key Cutting Point
To open your own business in a small one, such as, for example, a key making point, you do not need any impressive investments: 150 thousand rubles will be enough, most of which (about 90 thousand rubles) for the purchase of machines. The main service in the workshop will be the production of duplicate keys to the entrance doors, garages, cars, entrances and intercoms. Additionally, you can earn money on sharpening knives, scissors and drills, selling locks, key rings, emergency opening of locks, etc. You can pay off the point for making keys in six months of work. This is a great 2021 startup business idea for beginners. To accommodate a workshop, 4 sq. meters.
If you are looking for a small town home business idea and have experience in raising children, then consider the idea of opening private kindergartens at home. It is a socially responsible business that reduces queues for kindergartens and is subsidized in many regions of the country. Private kindergartens are most in demand in new multi-storey districts, where local authorities often do not have time to meet the population's need for state kindergartens. In such places, parents are looking for an opportunity to leave the child under the supervision of at least someone. The profit of the kindergarten at home will amount to 50-100 thousand rubles. per month.
The business idea of earning money by cleaning carpets refers to those activities that require a minimum investment. Its essence is simple - you organize the cleaning of customer carpets on-site or provide services for the removal / delivery of carpets to your own workshop, where you carry out the cleaning. The second option is more suitable for a serious business, as the number of orders and productivity can be significantly increased. When working at home, you can get by with a minimum amount of equipment, household chemicals and small cleaning devices (you can even keep within 100 thousand rubles). With 4-5 orders per day, the net profit can reach 90-120 thousand rubles.
Ready-made ideas for your business
Candlemaking is a good business for a small town, and it is also a fun and relaxing activity that you can do for your soul or retirement. To get started, you need a minimum of funds and skills, and all training materials can be found on YouTube and needlework sites. Simple calculations make it clear that a hobby in this business is much more than a business. If we assume that the price of one candle will be about 270 rubles (the average price for decorative candles), then selling 200 candles per month can earn 54 thousand rubles. Then, taking into account the costs, the profit will be about 40 thousand rubles. Another thing is whether you find so many buyers and sales channels for your candles.
Making handmade soap
A business idea for beginners that can be opened in a small town with a minimum of funds - the production of natural handmade decorative soap. The main investments will go to raw materials: soap base, fragrances and essential oils, dyes. Soap making is a creative process from start to finish, right up to packaging and selling products. Business is possible both as a side job and in large-scale formats.
Starting a business in a small town is often more difficult than in a metropolis. A novice merchant needs to take into account the specifics of work in a small settlement. How to choose a business direction? What to consider to withstand the competition? What benefits can you expect? The answers to these and other questions are in our article.
Business specifics in the province
In a small town for 52 thousand inhabitants, the "Kitchens to order" salon was opened. The first months there were many clients, the investment paid off, but a year later the company turned out to be unprofitable and went bankrupt. Why did it happen? Perhaps the entrepreneur did not take into account the specifics of doing business in a small town. Families looking for a custom-sized headset purchased one in the first months of the salon's operation. The rest go to order kitchens in the regional center or buy inexpensive serial furniture.
In order to open a business in 2021 and not go bankrupt, take into account the peculiarities of a small town:
- Low purchasing power. Salaries in the province are low, so essential goods and services are in demand.
- Low level of competition. There are two reasons for this: either local entrepreneurs have lost sight of a promising direction, or the products are not in demand among the population of a provincial town.
- Minimum expenses for opening and maintaining a business in a small town. Renting and advertising are cheaper than in large settlements. The level of staff salaries is also low.
- Lack of qualified personnel. Highly qualified specialists see no growth prospects in a small town and leave the provinces.
- Rapid dissemination of information (word of mouth). In a small town, word of your company spreads instantly. If you pay attention to the quality of service and service, you will quickly gain a good reputation and increase the flow of customers.
In addition to general rules, you need to take into account other features: proximity / distance from the regional center, local traditions and established habits of residents.
Choosing a business area and market niche in a small town
Choosing a direction for small businesses in a small town, follow the same rules as everywhere:
- Income. Activities that meet the needs of people will make money faster.
- Professionalism. It is easier to develop a direction in which the entrepreneur is an expert.
- Interest. A business that does not give the owner pleasure is more likely to fail.
Do you think that you can get decent money only in a metropolis? Then pay attention to business ideas for a small city in our material. As practice shows, in small towns you can make money, and well.
It is not necessary to have a large start-up capital. In addition to the idea, you only need a desire to work and earn money.
As a rule, there are few catering establishments in small towns. At the same time, a lot of people live there who would not mind eating somewhere tasty. In the absence of money, you can open several portable outlets selling ready-made dishes. Why don't you have ideas for doing business in a small town?
A small shop selling pancakes with various fillings, pizza, etc. If you cook delicious food and sell it for affordable money, you will always have customers. You will be able to make a decent profit thanks to a large flow of people.
The implementation of such a small business idea from scratch in a small town may require only 80-100 thousand rubles.
These are the costs of renting a portable point and purchasing goods. At one such point, you can earn about 45-50 thousand rubles.
Women and girls live in all regions of the country. Most of them try to monitor their appearance. Almost every woman needs a manicure, pedicure, hairstyle.
Most often, there are few beauty salons in small towns. Why don't you start providing similar services. You can receive clients at home. It is only important to convey to women that you do not just provide various services, but are engaged in “selling beauty”.