How children open their own business
During periods of crisis, purchasing power is significantly reduced and the level of sales falls. It is easier to understand these phenomena by the example of one family. With a decrease in the level of income, needs are revised, and the money earned is spent only on the most necessary things. But there is a very interesting deviation from this rule - in all circumstances, parents do not skimp on the needs of their children. They make unthinkable sacrifices, limit themselves in everything for the sake of being able to provide the child with quality products and things, toys that bring joy, education and entertainment to the kids.
A business selling goods for children or providing services to young clients is doomed to success, because meeting the needs of the child is the top priority for parents. It does not matter how things are in the economic situation, in what locality you live, what is the situation with competition in your chosen field. The demand for any goods and services related to children is very high and will grow. Even in a small town with low customer demand and high competition among children's stores, you can succeed by creating another one.
It is worth paying close attention to the parents. They are also consumers in the children's business category. Now there is a huge demand for "Courses for young parents", any services in the direction of helping mothers. When starting your search for an idea, study the needs of your immediate environment. You will see that even in the circle of your acquaintances, you can create a business that will become a gold mine, because these services or goods are really needed.
We bring to your attention a few ideas that have not been implemented at all in our country at the moment, but have great potential.
Tourism for children
Now there is an obvious shortage of children's camps, tourist routes for various age groups and companies that organize children's trips, trips to interesting sights, and entertainment complexes. Children spend their holidays either with their grandparents, or go to resorts with their parents. But communication with peers, the opportunity to try an independent life and relax in accordance with the interests characteristic of a certain age is very important.
Create an organization specialized in children's tourism. It's a big responsibility, but you can start small. For example, you can offer partnerships to sports clubs that train children. Come up with interesting hiking trails to local attractions or beautiful natural parks.
Children's car rental
You can rent a room, equip a track and offer children the opportunity to ride an electric car at any time. Other attractions can be arranged. If, in combination with entertainment, you teach kids about traffic rules and other useful knowledge, parents themselves will gladly bring their child to your center.
Children's beauty salon
There is also a huge deficit here. Children get their hair cut in adult hairdressers. For some reason, it is generally accepted that this is enough, and salons that specialize in providing services to children are simply not needed.
Working with children
The word "Buy!" familiar to all parents, without exception, while not everyone can refuse a beloved child. Everyone loves to please children by buying only the best for them. That is why the business related to children is quickly recouped and in demand.
Children's business formed the basis of large enterprises and powerful production. If you do not have experience in entrepreneurship, selling baby goods or providing services in this area can be an excellent chance to realize your plans and build a successful business. You can find promising and profitable business ideas related to children in this section.
Child Entrepreneurs Successful Children's Business Ideas
For many years we have hesitated to create our own business for fear that it will not work out. Children are probably unfamiliar with this fear, as some of them become entrepreneurs before they receive a passport. If they succeeded, what are we afraid of?
Socks are the head
5-year-old Sebastian Martinez had an unusual passion: he collected bright and funny socks. The boy's mother once asked him to come up with his own design of socks, and the occupation so captivated Sebastian that a couple of months later he created a company for the production and sale of unusual socks called "Are You Kidding" (literally - "Are you kidding?"). The boy's mother became the president of the company, and his older brother Brandon helped with sales. A year later, the young entrepreneur could boast of the earned 15 thousand dollars. Soon Sebastian became cramped within the business, and he took up charity: in the third year of its existence, Are You Kidding raised $ 3,000 for the American Cancer Society, and also donated 25% of the proceeds from sales of specially designed socks to the Discovery Arts charity , which teaches various types of visual arts to children with serious illnesses.
Life hack: Even the craziest hobby, such as funny socks, can become a successful business if you approach the business with the same enthusiasm as collecting such socks.
What Nick D'Aloisio was not fond of in early childhood - astronomy, and tracked all-terrain vehicles, and train models, and 3D animation ... But at the age of 12, everything changed: Nick plunged into programming. As the son of his dad, the vice president of a large financial company, and his mom, a successful lawyer, Nick, it would seem, did not need to earn his living from an early age. However, it was not a matter of making money, but of an inventive itch. The teenager earned his first 30 thousand dollars by creating applications for smartphones. Having entered the elite King's College, Nick did not stop there: he developed the Summly application, which helps to extract the main idea from any text, for example, creating a personal "squeeze" from news or Internet search results. Nick D'Aloisio became the youngest startup in history, having managed at the age of 15 to attract investments in the amount of 300 thousand dollars from a venture capital fund for the development of his project. Two years later, the prodigy sold his idea to Yahoo for $ 30 million, becoming the youngest first-generation millionaire in history.
Life hack: When opening your own business, do not chase after profit - chase after a dream, then the profit will catch up with you.
Parents always want to give their child only the best, so the business related to children is a relevant and promising niche. This is a wide segment, covering the production and sale of children's goods, as well as the provision of various services - educational, health or entertainment.
Ideas for such a business can be formed by conducting your own mini-research - in the region where you plan to do business. When choosing a field of activity and developing a business plan, you should take into account your own knowledge and experience - if you have the appropriate qualifications, you can provide services for preparing for exams, teaching foreign languages, handicrafts or sports activities.
The most popular types of business on children
All types of commercial activities in this segment can be roughly divided into three main groups:
- Production of goods for a child. Food, drinks, children's clothing and footwear, toys, stationery, products for pregnant women and newborns.
- Sale of goods for children - Russian and foreign production.
- Provision of services. Opening of educational centers, health camps, playrooms, development schools, training courses, children's car rental offices, and more. R.
The choice of the direction of activity and its unique niche depends on the size of the starting capital (as well as the ability to issue a targeted loan from a bank or other financial institution), personal knowledge and experience, and the level of competition in the selected region.
You can buy a ready-made business or implement a plan from scratch.
The most popular types of such activities are the sale of children's goods (retail stores and online stores), so it is very difficult to differentiate in this area of activity. As a rule, customers choose two or three stores, which they visit all the time, and it is usually quite difficult to “lure” them into a new store.
Features of commerce related to children
Commerce related to children has its own characteristics. The production of goods for children, most often, requires the use of certified raw materials and high quality materials. To provide services - for example, training kids, it is necessary to have skills in working with small children, to have a basic knowledge of psychology.
When starting a business with baby products or services, you need to consider the following factors:
- You cannot select suppliers based only on price. It should be borne in mind that children's products must be of high quality, otherwise you should not count on success, in addition, conflicts with parents may arise.
- The level of sales in the field of activities related to children is determined not only by the satisfaction of the needs of the child, but also of his parents. Of course, they listen to his wishes and whims, but often have their own opinion about the purchase of certain goods or services.
- When forming the concept of promotion for children's products, it is necessary to differentiate offers for different ages of children, i.e. this target group can literally change their needs every year.
- To increase sales, the range of children's products or services can be supplemented with offers for parents.
Which niches are full
Children are the subject of increased attention. They are provided, brought up, developed, invested in education. They are hardly the most important thing in the life of the vast majority of families. They do not save on children, and the costs for them make up a significant share of both family budgets and the budgets of various social entities. Therefore, a business based on children is considered one of the most stable. And business ideas related to children are constantly being updated. In this area, something new, bright, original appears all the time. In order to be able to independently generate new business ideas, we will consider the general features of this area and then highlight several possible directions for business development.
Some areas of business development
It is more convenient to present business ideas for children by age group. We will also try to group some universal ideas that are not focused on a specific age according to certain criteria after age groups. Each age solves its own problems, respectively, each age has its own needs. Let us dwell on the classical age periodization of D. Elkonin, which is very common in academic circles.
Business for babies
Children under 1 year old. Communication with adults, primarily with the mother, using sounds, gestures, facial expressions. Minimal independence. Examples of business ideas:
- Baby food at home on order. Food production and delivery. Or cooking directly at home;
- One of the original foreign ideas is reusable diapers.
Early Childhood Business
Children under 3 years old. Children begin to actively play with objects, and speech develops rapidly. Examples of business ideas:
- Private nursery, nannies. Many parents seek to go to work and a nursery or a nanny is a good solution to the issue;
- Leisure Center for parents with children;
- Master classes on child development.
Children under 7 years old. Role-playing games come to the fore for the child. Children start to cooperate. Initial training. Ready for school. Examples of business ideas:
Business ideas related to children with minimal investment
Children are the flowers of life, they are the main and integral part of our existence. Expenses for babies are often not given to such a scrupulous calculation as, for example, expenses for oneself. That is why business, which is directly aimed at meeting the needs of children, is one of the most stable in the world. And business ideas related to children - not only are constantly changing, but also generate a pretty good income.
What is special about this business?
The main characteristics of such a business are:
- targeting a specific audience - services and products in most cases depend on the age of the audience;
- there are three main components of a business aimed at children: life support, which includes goods such as clothing, medicine, food, and services such as babysitting; development consists of teaching materials, manuals and kindergartens; entertainment is all kinds of games, travel, masquerades, contests, entertainment programs.
Of course, do not forget that involving children in such a business - if you do decide to take on it - will only improve productivity and, for sure, attract more income.
Examples of business ideas
A business with children is always based on a fundamental trait, like any other type of business - needs. In this case, on the needs of children, which differ depending on the age. Thus, business ideas related to children can be conditionally divided into several subgroups:
- Infants: This category includes children under one year of age. In their case, all needs converge towards nutrition, so an example of a business in this area can be home delivery of baby food, making it from natural products. Abroad, in 2021-2021, according to some forecasts, the idea of reusable diapers is gaining popularity.
- Children under three years of age: organization and creation of private kindergartens, provision of babysitting services at home or in a specially equipped room, a leisure center for parents to spend time with children, master classes and trainings helping young parents.
Where to start?
The first step in starting any business is to clearly understand and define the niche you want to occupy: you need to decide what exactly you will supply to the market - services or goods. Then, referring to the needs of children, depending on age, determine the type of product or service, and, of course, implement it.