Startup ideas: 47 ways to start your own business

What is a startup

This word is one of the most popular lately. They make films about startups, write books, and tell different stories. The word "startup" comes from the English phrase startup, which means a successful start or launch. Thus, a startup is a company that has successfully started its business.

In theory, a startup is a company whose goal is to create a new business model that can be replicated and scaled. In other words, if the startup turns out to be profitable, there will be many such companies. This is where the classic way of earning profit from a startup comes from - to organize a successful business and then sell it (model of earnings due to capitalization growth). The second way to make a profit is to launch an effective startup and sell a franchise for it - the ability to conduct the same profitable business in a separate territory, while for providing all the technologies for doing business, the franchise owner transfers a part of the profit or revenue to the startup organizer.

Stages of Startup Development

Each startup project goes through the following stages:

  • Development. At this stage, the actual idea for the business appears, the implementation plan is being worked out, the search for funding sources and other work is underway. An important activity is market research, identification of competitors. If a startup is technologically advanced, at this stage it is imperative to patent know-how, analyze substitute inventions, and so on.
  • Launch. At this stage, the startup has its first clients. This means that there is a practice of doing business in real conditions. The launch stage is the most critical for a startup, since poor service to the first customers, providing them with low quality goods will lead to further impossibility of business development. The success of this stage is based on the quality of project planning during its development.
  • Extension. At this stage, the development of the startup idea is carried out, the increase in sales, the earning of the main profit, its investment in the further growth of capacities, and so on.
  • Exit. A startup means closing or exiting a project. There are two options for closing, as described above: selling a company or selling a franchise. Based on the results of exiting a startup, the effectiveness of the project is assessed (the ratio of investments and achieved results).

Who is a startup

To start a new project profitably, you need, firstly, the initiator of an idea for a startup, the one who comes up with it and starts to implement it. But as a rule, profitable projects are rarely done alone. The initiator needs assistants, those to whom he can delegate some of his powers, entrust certain actions. Most often, such a team does not work for wages, its motivation is also a share in the project. Thus, it is the team of those who began to implement the idea, headed by its initiator, and are called startups.

In most cases, these are students or just graduated specialists (although there are no age restrictions for a startup). This situation is explained by the fact that students have a very flexible mind, they are generators of ideas, they want to invent something, show the world their importance. In addition, they are not afraid to try, and this is one of the main qualities of a startup - not to be afraid of failure and to be ready to start their business again.

Profitable startup ideas for a business from scratch

Interesting ideas with minimal investment

The first part of projects that can be implemented with minimal investment is your own business at home. As a rule, it grows out of a hobby, therefore, this category can include the preparation and sale of confectionery and pastries, making souvenirs, decorating dishes, and so on. For men, an example of a business based on hobbies and skills is the provision of “husband for an hour” services.

The second part is more suitable for men, as it involves the use of the garage. This can be the provision of car service services or, in the presence of equipment and tools, the manufacture of any parts or goods. This category also includes activities in the garden. Growing vegetables and then processing them or selling them fresh can also be a very profitable business.

"Startup" - literally translated from English as "launch" and means a new, just created company, while it may not even be a legal entity. The company is just starting to develop from scratch. This term can also denote a company, still only in the process of creation. It can be engaged in both the sale of goods and the provision of services in any field of activity: trade, construction, transport, manufacturing, information technology, food, training and others.

What is a startup

Startup implies that the company has a specific original business idea that it is going to implement in the market. In addition, the project has a business plan, which solves the tasks of promoting this product or service on the market, sources of funding, analysis of competitors' market monitoring and calculation of the company's profitability. Key questions at the start: What to sell? How and where? Where to get money? Who to sell to? Will a product or service withstand competition in the market? Will the project be profitable?

Successful examples of a startup are: Internet projects of social networks VKontakte, Odnoklassniki, Facebook, as well as Google, Microsoft, Apple Computer inc.

Every year a rating of the best startup projects is held in Russia. In 2021, the leading places were won by such successful startups as: women's Viagra, an endless flash drive, a sofa made of thin air (bivan), a cube with cartoons, a children's football club, a program for recording employees' working hours, a mobile application for processing photos and other equally interesting ideas.

Important: A real startup, unlike an ordinary project from scratch, has its own unique idea of ​​creating a completely new product on the market.

Stages of Startup

Any business in its development goes through several similar stages.

  • stage: Idea origin; At this stage, there is an idea and possibly a trial sample of the product. A business plan is being created. Often, most projects are limited to this stage, due to the fact that they cannot find investors to implement the idea.
  • stage: Becoming; The company was established and production started. At the same time, income is minimal or even unprofitable.
  • stage: Development; Technologies are improving, the staff is expanding, sales are increasing, the company's revenues and its competitiveness in the market are growing. A company can have its own recognizable brand.
  • stage: Maturity; The company becomes a leader in its field, it has high profitability and competitiveness, a staff of highly qualified employees.

Types of startups

How to organize a startup

If you are tired of working for someone, and you want to work only for yourself, you need to clearly understand what points it is important to take into account for the implementation of your project, so that in the long term it will give you tangible profit.

For a start, it is important to define what a startup is. According to data from the Internet, this is a young company with no history and in the development stage. This concept has existed not so long ago. Many apply it only to high-tech and new business niches. But this is not the case, startup ideas are born and develop in completely different directions.

Where to start

First, you need to decide on a direction that will be interesting and realizable. Startup ideas come from many sources, from needs to problems. The most interesting, as well as the most popular, were created as a solution to a problem. Startup ideas are around us, you just need to observe and offer your own solution. After defining the vector, you need to develop an implementation plan.

Where does the startup idea come from:

  • problems around (environmental pollution, natural disasters, diseases, depletion of natural resources);
  • personal needs for something (security, mobility, communication, education);
  • the needs of the environment (health, safety, poverty).

As you can see from the list, despite the presence of advanced technologies, humanity still has global problems. It is impossible to solve them all, in place of the old ones, new ones always appear. But nobody forbids making a contribution and coming up with an idea. At the beginning, many projects that are currently working were just ideas. Looking at these global corporations, it's hard to think that several teenagers began to create them in garages.


Very often, an idea solves the problem that the developer is faced with. Let's say the high cost of calls and messages has spawned all sorts of instant messengers. The desire to look at the interlocutor was the reason for the emergence of video communication. Also, concern for the environment has provoked the development of environmentally friendly and safe electric transport.

How can a startup idea be implemented:

  • service (nursing, animal beauty salons, clearing);
  • service (taxi call apps, photo editor for smartphones);
  • an object (virtual reality glasses, a jacket that changes color when wet);
  • medicines (invention of drugs for previously dangerous diseases);
  • equipment (quadcopter, gyro scooter, smart watch , electric car).

In this format, ideas for business are not only commercial in nature, but also social in nature. Thanks to some projects that have been successfully implemented, we have many benefits. For example, smartphones and wireless internet, social networks and video hosting. After all, all such companies were only on paper, but they were realized with the help of investments.

How to come up with an idea for a startup and monetize it:

Interesting startups from world and Russian practice: 4 differences between a startup and a regular business idea + 16 examples of successful ideas for inspiration.

Before introducing interesting startups, let's find out what it is all about.

Why do you differentiate between startups and new businesses?

Are there really differences between them, or is it just to popularize the use of borrowed words in modern speech?

This interesting term "" first appeared in 1939.

It was applied by two students at Stanford University.

This is how they defined their project, which later grew into a company known worldwide as Hewlett-Packard.

Startups can exist in any industry, not just IT.

The distinctive features of startups are:

  • are based on the use of innovations, interesting ideas that have not been implemented before;
  • usually have little start-up capital, because startups are often closely associated with finding investors or crowdfunding platforms fundraising;
  • occupy an empty niche in the market, but at the start they have "shaky" positions;
  • , as a rule, startups are the prerogative of students.

As you now understand, not every business idea can be called a startup, even if it is implemented by a novice entrepreneur.

Theory is theory, but it's time to move on to an overview of the most interesting startup ideas from all over the world.

Interesting startups from around the world

Issues covered in the material:

  • How to find an idea for a startup
  • Which Russian startup ideas "shot" in 2021
  • How to test a startup idea
  • How to implement it
  • How to protect a startup idea from theft

Probably every modern person at least once had the thought: "What if I open my own business?" But starting a business is not so easy, and not all beginnings will be crowned with success. Why, with the same efforts, financial investments and time, do some succeed, while others are haunted by failure? Startup ideas are very important. As a rule, ideas surround us everywhere, but we often do not notice them.

How to find a startup idea and create your own business

Any businessman is extremely unpleasant and offensive if he realizes that his business idea turned out to be untenable, since a lot of effort and money was spent on its implementation.

Anyone who is far from business may naively believe that entrepreneurs are looking for new ideas for a startup with minimal investment solely in order to make money. But in reality, businessmen are trying to implement a new idea when they understand that there is an opportunity to make the world a better place or to successfully solve a problem.

People tend to draw ideas for startups from their technology preferences. But, as a rule, grandiose ideas are not born this way, since the project is focused on solutions, and not on user problems. Any technology can be used by different markets, and therefore, in order to test each new technological idea, it is necessary to make new business contacts.

First of all, you need to understand in which market you want to work. Further in this area, you need to identify the problem that needs a solution.

This approach has several advantages:

  • Easier and faster testing of new options. There is no need to make new acquaintances, because when you generate different ideas for the same market, you are talking to the same people. To get answers to questions, you just need to call or send a letter, and not try to arrange a meeting for personal acquaintance.
  • More efficient use of time. For example, when you decide to attend an event, you are only interested in the answer to one question: "Will there be businessmen there?" You do not spray and try to become recognizable in the chosen market. If you have decided on the market, then you can be sure that providing services to your audience will bring real pleasure.

After all, if you want to solve any market problem, it means that you sympathize with potential customers. Accordingly, you plan to provide services to these people for at least another 5-10 years. Business becomes much more interesting if you are truly interested in solving people's problems.

Of course, it will take some time to find “your” market. Trial and error will be inevitable. Any creative person is usually interested in a lot of things. Therefore, at first it will seem that there are many markets where one could successfully turn around. But, as practice shows, not all problems can really "catch".

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