Greenhouse business plan: in detail
Decided to organize a greenhouse business and do not know how much this idea will cost you, what is its profitability? A financial organization requires a detailed business plan for a greenhouse, but you don't know where to start and who to turn to for help? Our company has completed more than 20 business plans for the greenhouse complex, which we financed, we can confidently say that we are experts in the field of the greenhouse business, so read our article, in which you will find answers to all questions about the greenhouse business.
An example of a business plan for a greenhouse complex
Usually the content of a real project for an investor looks like this:
1. Brief summary of the project
The idea of organizing a greenhouse complex is quite attractive, since Russian sanctions against products of a foreign manufacturer played into the hands of our organizations, which was the impetus for the growth of the greenhouse business.
Greenhouse business directions
Currently, the actual directions of the greenhouse business can be: - growing cucumbers; - growing tomatoes and cucumbers, cherry tomatoes; - growing greenery; - growing flowers, such as roses.
Let's consider some areas in more detail.
This lesson is considered low-cost and very simple. Therefore, the number of people who want to build their own business on growing cucumbers is only increasing every year. You can deal with cucumbers, both in the open air and in a greenhouse. The second method is considered profitable. Because in the greenhouse, you can always maintain the appropriate temperature and humidity. And this will increase both the yield and your profit, and will also allow you to recoup all costs in the near future. It is very important to choose the right type of cucumber for planting. And if you grow them in a greenhouse, then you can and even need to plant several different types of cucumbers. As for the planting itself, you can both sow seeds in the ground, and plant ready-made seedlings. But there are some nuances here, so using the second method, you will get your first harvest much faster, but you need to be very careful, since there is a high probability that during transplantation you can damage the root of the plant, and then it will rot very quickly. In the first case, there is a high probability of a good harvest, although it takes longer to wait. You also need to know that after sowing seeds in the ground, they must be immediately covered with plastic wrap. As for the greenhouse itself, first of all there should be no drafts in it, since your crop will die very quickly, and you will only go negative. When you plant cucumbers, the temperature should be kept around twenty-three to twenty-four degrees, and when the crop begins to ripen, it should be at least eighteen degrees. Also, do not forget about the constant control of humidity in the greenhouse. In the cultivation of cucumbers, they need watering. Since they need to be watered with warm water and at least three times a day. As for the sale of finished products, it is better to find some kind of store or supermarket and conclude an agreement with it even when your cucumbers are just beginning to ripen. But in this case, you will need to have a quality certificate for your product. You can also sell the product on the market, but here you need to take into account the competition, which is very strong in such places. In addition, cucumbers very quickly lose their presentation, so if there is a lot of competition in your place, then it may be better to go to another nearest city and sell the goods there. Before taking on this type of business, you need to draw up a detailed plan that will include all the points, from planting cucumbers to the sale of finished products. And if everything is done correctly, then you will get a good profit in a short period of time.
Flowers have long been established in the market. During the holidays, such a business brings a high income. To increase the effectiveness of this business idea, you must first draw up a business plan and follow it. It should include the main characteristics of this type of product, its place in the market structure, prices of producers and consumers. The retail margin and distribution channels always fit in there. It is always accompanied by diagrams and graphs characterizing production volumes and sales growth or decline. Records help control the production, sales, revenue, and profits of an enterprise. Distribution channels will ensure consistent product sales so that flowers will not stale and wither. Competent drafting of documents will provide a high income on an ongoing basis.
Creating a microclimate in the greenhouse
Roses can be found outdoors from June to September. The rest of the year, their cultivation is possible only at home, or in a greenhouse. In order for large and beautiful flowers to form, ideal conditions should be created. The plant is very capricious and requires special attention. The following parameters are of great importance: • temperature regime; • air humidity; • fertilizers; • correct fit; • regular care; • good ventilation. When growing roses, the soil should be prepared by enriching it with organic fertilizers. For roses, you can use only rotted manure or peat. The amount of fertilizer spent should reflect the business plan, as well as provide information on the costs of it. For the growing period, it is advisable to install drip systems that will periodically spray the plants. The business plan of the greenhouse complex should also reflect the waste on irrigation and watering systems. Ventilation can be created in several ways, depending on the size of the greenhouse. The most popular is the overhead ventilation system. This method is used mainly in the summer. In the autumn-winter period, shielding is used. The business plan allows you to carry out all activities consistently with minimal costs. Plants should not be crowded! The distance from the rose to the edge of the roof must be at least 2 meters. In the cold season, the greenhouse is insulated with a cloth.
Greenhouse business: a list of documentation + "pros and cons" of a greenhouse economy + types of greenhouses + 4 crops that will quickly recoup the business + 3 growing methods + calculation of costs and profitability of the business.
Capital investment in greenhouse facilities: 775,000 rubles. Payback time for greenhouse facilities: 1-2 years
Finding a greenhouse business plan on the Internet is quite difficult. This is due to the wide variety of cultivation methods, as well as the choice of crops.
This article contains all the key points that you can use to fully plan your own business.
In Russia, the greenhouse economy is developed rather heterogeneously.
Greenhouse business plan: document collection
In some cases, it is not necessary to collect any special documents for the farm.
For example, if a plot of land for growing products is the property of an entrepreneur, and he does not plan to sell goods on an especially large scale, hire personnel and sell products to legal entities.
When it comes to growing not "for oneself and a neighbor", it becomes necessary to register individual entrepreneurs or peasant farms. How to do it?
How do you need to issue an IP?
With the right approach, the greenhouse business will bring its owner consistently high profits. However, to implement such a business idea, it is necessary to carefully understand each of the theoretical nuances, ignorance of which can lead to losses.
Business greenhouse at home is a more than attractive direction of entrepreneurial activity today, since the products are in rather high demand. According to statistics compiled by the Moscow Research Institute of Nutrition, the average Russian citizen consumes about 88 kilograms of vegetables per year, 13 of which grow in greenhouses.
Research by the Research Institute also indicates that the consumption of vegetables should be increased by another 30 percent. Foreign experience speaks of an increase in the number of opened greenhouse farms, since the directions are promising and profitable. The current situation in the Russian Federation is such that the share of products grown in domestic greenhouses is only four kilograms per person, while the remaining nine kilos are tomatoes from Turkey, strawberries from Holland, cucumbers from Iran, and so on. Therefore, directly in front of the agro-industrial complex is set - to fully provide the Russian population with vegetables of the greenhouse production of Russia.
Greenhouse business: what to grow
Greenhouse earnings will be high if the entrepreneur can correctly determine the culture with which he will work in the future. According to modern analysts, the most profitable today is the cultivation of flowers. The second place goes to greens, and the third goes to vegetables.
However, the initial capital for starting a flower business is five times the investment required to start growing vegetables. One of the widespread and fashionable trends today is the cultivation of greens, for example, lettuce, onions, parsley, and so on. Everything is explained by the fact that greens are considered a non-capricious culture; they do not need a lot of light or heat to grow. In addition, greenhouses can be opened in almost any region of Russia, which significantly reduces the costs associated with transporting the harvested crop. A greenhouse with greenery in the overwhelming majority of cases is engaged in the service of one, perhaps two settlements that are nearby. On average, growing greenery will be 3-4 times more profitable than a vegetable greenhouse.
However, before making the final choice, you need to pay attention to the specific features of the region where you plan to open a business. An entrepreneur should conduct a thorough marketing research of the local market, identify product categories that are in high demand, and learn about the presence of competition.
To choose the right crop for further cultivation, you also need a place and method of harvesting the finished crop. For example, among resellers who work according to wholesale schemes, “light” products - tomato - are in demand. If a businessman plans to trade in retail, it is better for him to pay attention to green crops, radishes, strawberries and so on. An entrepreneur who can negotiate the supply of his produce to local restaurants or cafes may consider more expensive, complex plants that require laborious maintenance for his greenhouse. For example, a cyclic salad.
The remoteness of the points of sale also has an effect. If an entrepreneur works with distant markets, he will have to grow extremely "light" products.
What should be the specialization of the greenhouse business
Specialization should be narrow, which is confirmed by the colossal experience of the Dutch, who today are recognized leaders in the sale of products grown in the greenhouse. In their opinion, specializing a greenhouse on two crops at the same time is an impermissible excess.
That is, a greenhouse business at home should be created on the basis of analytical calculation and common sense. An entrepreneur who is just entering this business area should not engage in self-activity. To begin with, a consumer market study should be carried out, through which the greenhouse culture that is most in demand is determined.
With the right approach, the greenhouse business can provide a stable income. However, in order to organize it correctly, you need to be aware of all the nuances - otherwise you will burn out. In this article, we will consider how to open a greenhouse business from scratch with minimal investment and analyze an example of a business plan with calculations.
Infographics: Greenhouse business from scratch
Introduction to the greenhouse business What is better to grow?
First of all, you need to decide what kind of greenhouse you want to organize, since they differ in the type of assembly. This partly depends on what kind of vegetables you are growing. After you do this, it's time to start solving organizational issues.
In short, you need to contact buyers or find other points of sale. Only after that you can start building a greenhouse, organizing a workplace and purchasing the necessary equipment.
Please note: if you are good at working with your hands and do not plan to start with large volumes right away, then you can build your first greenhouse yourself. In this case, you will significantly save money.
There are 3 main branches of the greenhouse business: vegetable, flower and greenhouse. It should be noted that the latter is the most profitable at the moment. Those businessmen whose greenhouses are located in the southern regions of the country receive the greatest profit. Why? Firstly, because the cost of transporting products is significantly reduced. And, secondly, in the southern regions you will not have to deal with cold weather, which can bring great losses.
The figure below shows the main legal forms for running a greenhouse business: private household plots, individual entrepreneurs and peasant farms.
How to start a greenhouse business: preparation
The greenhouse economy is developing and improving very quickly. In addition, there is a lot of competition in this area, which leads to the fact that the rate of profit decreases. Despite this, technology is still changing rapidly, and the cost of equipment is increasing as well.
Thus, to keep your business afloat, you need to be aware of all events, expand in time and use the latest technologies. A business plan will help you cope with all these tasks. It consists of the following steps:
The greenhouse business does not promise fabulous incomes to entrepreneurs, however, it is not promisingly unprofitable, since in most regions of Russia in the off-season there is a shortage of fresh vegetables and herbs, and with good technical equipment, you can take 3-4 harvests per year.
In addition, the state provides support to this direction in order to develop agriculture. Starting a business itself does not take much time, since it is possible to build greenhouses and resolve organizational issues in just a couple of months. Therefore, with certain knowledge and skills, it is quite possible to turn the greenhouse sphere into a source of income.
What to grow?
Before choosing the type of greenhouse, purchasing technical equipment and solving other issues related to organizing a business, you need to decide what kind of products you are going to specialize in. Conventionally, the greenhouse business can be divided into three categories based on what you grow:
- Flowers. The flower trade is the most profitable branch of the greenhouse business, as these products are in unrelenting demand. However, this will require start-up capital, about 4 times the initial investment in other industries, since growing flowers requires more acreage than, for example, growing vegetables.
- Greens (onions, parsley, dill, lettuce, celery, basil, etc.). This direction is ideal for beginners. Greens are unpretentious and, with minimal amenities, grows well in almost any climatic conditions. To establish sales of products, it is enough to find retail buyers here.
- Vegetables. The most common and in demand greenhouse crops are tomatoes and cucumbers - ideal if the entrepreneur decides to increase the return on his business and rely on wholesale sales. If you have an agreement with buyers from the restaurant sector, or at least with the owners of cafes, then it makes sense to start growing less common and more whimsical vegetable crops. Of course, their cost will be higher than the cost of the same cucumbers, however, the profit will bring more significant.
- Exotic cultures. Although this direction is promisingly profitable, it is categorically not recommended for beginners, since it requires serious knowledge and expensive technical equipment. In addition, due to the whimsicality of cultures, atypical for the Russian climate, an entrepreneur is likely to risk losing his investment.
When making a final decision about the crops planted, a marketing study of the regional market should be carried out in order to assess the feasibility, see which crops are most in demand, and build a pricing policy. In addition, take into account the climatic features of your location, as well as the remoteness of the growing area from potential buyers, since the heavier the product and the more demanding it is to storage conditions, the more difficult it will be to organize delivery.