Business ideas are the simplest

Not sure where to start your new business? The 12 steps in this article will help you decide and get down to business.

Based on an article by Romanus Wolter

Step Personal Approach

Starting your own business is not easy. People around you can make you doubt the benefits of the business and your strengths, asking: “Where will you get the initial capital? How will you promote yourself? "

Determining your motivation as clearly as possible is the best thing that can be done at the beginning of the journey. Set your intentions (purpose), the purpose of the undertaking and the purpose. This will lay the emotional foundation of your business.

The overall idea of ​​the undertaking can be viewed from two sides. On the one hand, it is important what a new business means to you personally, what you strive to achieve with its help. On the other hand, no less important is the benefit that your undertaking will bring to others.

Write down your inner motivations and share them with your loved ones. After that, the potential field of action will become absolutely clear, and your self-confidence will increase. In addition, by understanding your goals and objectives, the people around you will seek to help you.

In the same way, describe the product or service to be produced, what it is intended for and to whom it may be useful. Deliver this information to people - most of them will "try" your products / services for themselves, and you will immediately receive some valuable advice on how to improve quality. It is also important that in this case your interlocutors will think productively - figuring out what their personal gain from your undertaking will be, they will no longer question his right to life.

Most likely, a business like yours has already been started by someone before you. But your motives are unique. You must be clear about most of the details (it is impossible to see ALL the details at the beginning of the path), while your vision must be personal.

Step Snap Action Phrase

When most people hear about your product or service, they immediately ask themselves, "What is the benefit to me?"

The answer to this question is born within 10 seconds. In order for others to want to help you, you need to develop an "instant action phrase." This phrase should convey key information - one that will help your interlocutors instantly grasp the value of your business idea. Key information is based on utility from the point of view of the consumer. A strong instant-action phrase can set you apart from the competition. Those who hear this phrase can become freelancers for your company - when people remember something that they like, they will definitely convey it to others.

Creating such a phrase is not as difficult as it might seem. Take a pen and a piece of paper and write (in free form) how your business is useful to people. Then highlight the keywords and combinations that carry the maximum semantic and emotional load. While doing this, focus on your own perception - highlight only what you like the most. Write down your keywords and combinations on a separate piece of paper, and make a succinct and catchy phrase from them. Use it wherever possible - on business cards, in conversations.

Hello friends. Today I woke up in a blissful mood and I was drawn, no, not to philosophize, but to give advice completely free of charge. Yes, not simple, but useful and practical recommendations for those people who are sick and tired of working for their uncle, besides, a cart has accumulated and a small cart of brilliant ideas and for those who decided to suddenly change their lives and start doing their own thing. I very often hear from friends, acquaintances and just random counterparts a phrase like “I have long wanted to open my own business, I don’t know where to start…” or something with a similar meaning. So I decided - I will share my experience, knowledge and personal best practices, I will tell you where to start a business in a small town and how to organize trade correctly. Maybe my speeches will be useful for someone, inspire someone, and for some, on the contrary, they will serve as a “hand brake”. Running your own business is not easy. This is an ocean with countless riches, unprecedented wonders and incredible opportunities, but it has underwater rocks and sharp-toothed sharks, ready to swallow gape newcomers.

Tips for beginners from successful people

Successful world-famous businessmen who have long achieved great heights, journalists constantly ask questions about how they came to this and ask for advice to those who really want to try to create their own business, are sick of this idea, nurture it but doesn't know where to start. I analyzed a lot of such information on the web and isolated from it the most frequently repeated advice to aspiring entrepreneurs from established tycoons. I will not name names, as there are many of them. I have summarized the recommendations to shorten and optimize the information.


Before opening something, even if the idea seems superb, it's worth analyzing the market, talking to different people (the more opinions, the better) and find out if anyone needs it at all. A business started from scratch can only become profitable if its concept is in high demand among people. Therefore, many professionals agree that first you need to start looking for potential clients. If they are few or not at all, then it is not worth taking on such a thing.


Starting a business with minimal investment is easier with the provision of various services, since such a business is easy to organize, always in demand, does not require special skills and boasts a quick payback. Babysitters, nurses, dog walkers, elderly care professionals, cleaners, "husbands for an hour", window cleaners and so on are in great demand. Anyone can cope with these tasks; very little equipment and funds are required. In addition, such work advertises itself (provided it is done well), because the best advertisement is a recommendation from former clients. And if you build a business correctly, then you can quickly unwind, open an office, hire employees and become the owner of a large and successful company, the services of which are used by a huge number of people.

Keep it simple

At the very start, you should not turn up your nose and raise your own self-esteem to sky-high heights. Most likely, you will have to work tirelessly day and night, while doing not the cleanest and most enjoyable job. It's hard to believe, but in the world there are oligarchs who, at the very beginning, cleaned chimneys and bathrooms with their own hands, swept sidewalks and washed cars, unloaded wagons and did other popular, but not very pleasant things. These are also options for hard, but relatively quick earnings with minimal investment, through which you can collect start-up capital for a mega-profitable business of a lifetime.


To achieve success and turn a small and modest business into the most profitable business with a huge turnover can only be those who are open to change, know how to draw the right conclusions, constantly strive to improve their skills and level of knowledge, are ready to learn from their own mistakes and examples from other people.


It is impossible to name the simplest and most profitable business. Based on the situation in the world, in a country or in a particular city, one can say which business is currently relevant, but this will not guarantee one hundred percent success. You need to immediately prepare for the fact that there will be many difficulties. You will need to look for solutions to overcome them. Sometimes it will even seem that there is no way out, that everything that has been done is in vain and meaningless. At such a moment, it is better to take a breath, pour yourself something stronger (sometimes tea is enough) and start remembering how the idea was born, the first steps were taken from scratch, how many answers have already been found, problems have been solved, and difficulties are left behind.

In the article we publish 6 business ideas for those who want to open their own business. And the first thing you need to do (where to start) is to evaluate your capital. This will allow you to focus on those types of business that you can start without attracting loans.

As a rule, a beginner entrepreneur can open only a small business without loans.


Investments in opening an apiary for ten to fifteen bee colonies are minimal - up to 100 thousand rubles.

The average annual profitability of such a business is about 100 percent, but if certain conditions are met, it can reach 500 percent.

The main investments are in equipment, so after payback the profitability of the business will increase significantly. The payback period is up to a year.

From 10-15 hives, the monthly income will be small. If you want to have a significant profit, then you will need to have 50-60 hives. In this case, to start this business, you will need about 500 thousand rubles.

Transport Services

Cargo transportation is a demanded and profitable business, especially in big cities. At the same time, it does not require large investments - all that is required at the initial stage is a car. The initial payment for the Gazelle will be about 80 thousand rubles.

You will also need to purchase a navigator - it will cost 3-5 thousand rubles. Another 10-20 thousand rubles will need to be invested in advertising - to advertise in newspapers, place advertisements on billboards in entrances, in transport.

Low salaries, a precarious economic situation in the country and a huge unemployment rate force young and active citizens to think about how to financially support themselves and their families, how to achieve stability and not wait for mercy from employers. The desire to live life to the fullest and not to depend on anyone leads enterprising people to the question of opening a personal business.

The first question asked by novice businessmen is something like this: “I want to open my own business - where to start?”. What are the initial steps to take to set up your business? What to consider and what to expect on the road to success? These are the main issues of concern to aspiring entrepreneurs, and these are what we will look at below.

Business from scratch for beginners

Starting the first case is not only an organizational effort, but also the right mindset. Before you start, think carefully why you decided to start an entrepreneurial activity, understand yourself and the reasons that prompted you to take action.

With what mindset you should not open your own business:

  • I want to become an oligarch;
  • There is a promising idea, but it requires a lot of money;
  • I am no worse than others;
  • I hate bosses!

As you can see, this is more of an emotional impulse, and your business requires cold calculation and critical thinking. With such thoughts in your head, it is better to wait and think carefully about everything, weigh all the risks and only then make a decision.

The correct line of thought for starting a business looks like this:

  • I am a specialist in demand in the market and on the basis of my profession I want to start my own business.
  • Large investments in business are very risky, especially without experience in running it, so I am ready to invest only my own free funds in my business.
  • Setting up a business requires a lot of free time, and until a new project brings profit, I can financially support myself.
  • Your business is a huge responsibility, there are no more managers and supervisors who will guide you in the right direction with advice or recommendation, so you have to become an organized, responsible person, only in this case you can achieve success.

These are the thoughts that should prevail in your head before starting a new business. It is normal to be afraid of risks, responsibility and probable failure; as you know, only very limited people are not afraid of anything.

Why not everyone can organize their business? Because psychology is its own business, and only then technology. Too many people cannot cross not only their fears, but also popular stereotypes based on the bad experience of someone else doing business.

Here are the myths about private entrepreneurship popular in our country:

  • To open a business, you need a lot of capital and connections;
  • Taxes will cross out all profits;
  • A profitable business can be taken away;
  • You need a commercial streak to run a business.

Why I decided to write this article

Because many who ask me questions ask things that at first should not even bother at all. There are even questions that a person may never face at all. In general, "Woe from Wit" occurs in the minds of many novice entrepreneurs, and we will "eliminate" this grief in this article. At least I'll try very hard. Now let's talk about mistakes, and then I'll give you a step-by-step plan as I see it.

Some bugs and their solutions

1. Break-even point not calculated

Many people start a business without even counting how much they need to sell during what period in order to break through. This is important because many business models are cut off at this stage.

Calculating the break-even point is easy. You consider how much you incur expenses per month and then calculate how much you need to sell goods or provide services per month in order to recoup these expenses. If the figure is too large and seems unrealistic to you, then it is better not to take on such a business. If you think you can sell the right amount of products to cover costs or start covering costs in a few months, then you can think about this business further.

Conclusion 1: Until you have a complete financial picture of the business in your head, you cannot borrow money or even use your savings.

2. Everything should be perfect

When you start your business, you want everything to be right and beautiful: you buy the most modern equipment, create the most functional website, renovate your office, etc.

Striving for the best is useful, but there is one "BUT" - before you spend money, check the performance of your business model. When planning to make an expensive website design, first make sure that your services or products are generally in demand.

Or, if you are opening a cafe, before doing an expensive renovation, try to start selling in the premises that are available with minimal investment. If sales go on and the place in this area of ​​the city will bring at least some profit, then you can expand or make a sharp renovation.

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