Business plan of an investment project and its features

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Final qualifying work on the topic:

Investment business plan: purpose, principles of construction (for example, IP Karev N.)

1 Theoretical foundations of a business plan as a tool for managing investments in an enterprise

1. The essence and importance of business planning in modern conditions of economic development

1. Forms of attracting investments in the real sector of the economy

1. The role of a business plan in the implementation of investment activities of an enterprise

2 Characteristics of the process of investment business planning at the enterprise

Ready business plans

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  • Contents
      Introduction
      • 1. General characteristics of the business plan of the investment project
      • 1. Structure, content of the business plan of the investment project
      • 1. Concept and objectives of an investment project business plan
      • 1. Calculation of the estimated efficiency of the project
      • 2. Development of a business plan for an investment project using the example of the travel company "AMG Holidays"
      • 2. Sections of a business plan for investment attractiveness
      • 2. Potential Risk, Assessment and Challenges
      • Conclusion
      • References
      • Appendix
      • Introduction
      • Business Plan acts as an objective assessment of the company's own business activities and at the same time a necessary tool for design and investment decisions in accordance with the needs of the market. It describes the main aspects of a business enterprise, analyzes the problems it will face, and identifies ways to solve them. Consequently, a business plan is simultaneously a search, research and development work.
      • The process of developing a business plan, which includes a detailed analysis of economic and organizational issues, forces the mobilization of enterprise resources. The purpose of a business plan can be obtaining a loan, or attracting investment, determining the strategic and tactical guidelines of the company.
      • Thus, a well-developed business plan of an organization is a significant advantage already at the first stages of its formation and development.

1. General characteristics of the business plan of the investment project

1. The structure, content of the business plan of the investment project

1. The title page of the business plan - contains the name of the company, its legal and actual addresses, telephones, e-mail and website address (if any), the name and full details of the owners of the company, the name and very briefly (in one sentence) - the essence of the project, information about performers of the project and the date of its preparation.

2. Project summary - represents the main provisions, essence, "extracts" from the project, its main conclusions. The purpose of the resume is to interest the investor and make him familiarize himself with the content of the business plan in more detail. The volume of a project summary in a business plan is usually 2-3 pages of text, which should be composed in simple words without using terminology and in simple sentences. The resume should show the investor the profitability and prospects of investments in the presented investment project.

3. The description of the company - the author of the investment project - contains basic information about the company that offers this investment project, its full details, information about the founders and their details, company goals, management information, company history, achievements, organizational structure, main products, and place companies on the market.

4. Description of a product or service - includes information about a product or service, its main characteristics, main consumers, consumer properties of a product, differences from existing analogues, information on patents and licenses.

5. Marketing analysis - contains information about the products available on the market, competitors' products, comparison of the characteristics and consumer qualities of competitors' products and the proposed product, information about the names of competitors and their details, competitors' prices and their strategy for promoting goods.

Marketing analysis is the very first and very important stage in writing a business plan. The most important section in marketing analysis is to determine the volume of the sales market for products, the market share of competitors, and determine the motivation of buyers to make a purchase decision.

Ready standard business plans, development of marketing research and feasibility studies to order. Articles about business.

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1. Investment project: composition and structure

2. Investment project content

List of used literature

The most important means of implementing the development problems of any type of entrepreneurial activity, aimed at increasing the economic efficiency of production, is the development and implementation of various engineering, economic or management decisions that take the form of entrepreneurial projects.

The implementation of investment goals presupposes the formation of a set of isolated or interconnected investment projects. The system of interrelated investment projects with common goals, common sources of financing and governing bodies is called an investment program.

An investment project is a complex of interrelated activities involving certain capital investments for a limited time in order to generate income in the future.

At the same time, in a narrow sense, an investment project can be considered as a complex of organizational and legal, accounting, financial and design and technological documents necessary to justify and carry out appropriate work to achieve investment goals. An investment project involves setting goals, planning implementation, management and analysis.

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