Chocolate "home business: profit, profitability, pitfalls
Opening your own chocolate business is not difficult, and the profitability can exceed expectations. The main thing is to correctly build the technological process and obtain the necessary permits from the regulatory authorities. In the conditions of oversaturation of the market with mass-produced sweets of the same type, exclusive chocolates will surely find their connoisseurs and buyers.
Sweets are always in demand, and chocolate is also a popular gift that suits any occasion. The technology for making chocolate is simple - you can even make it at home.
Making handmade chocolate allows you to realize any fantasies of the pastry chef and customers. Now the market is overflowing with formulaic, identical sweets, so unique chocolate products produced in small quantities or only to order will definitely attract attention. Chocolate, as a raw material, gives a lot of room for imagination.
You can not limit production to only one product, for example, chocolate bars, but diversify it with gift and souvenir products or unusual sweets. You can use additives, including those that significantly reduce the cost of production, for example, carob. Try experimenting with different fillings. Lovers of original flavors will appreciate the chocolate with salt, pepper, popcorn or salted caramel. You can constantly expand the assortment and attract new customers due to this.
Fruits and berries in chocolate
Juicy fruits in chocolate glaze are a favorite dessert for adults and children. Chocolate perfectly emphasizes the natural aroma of fruits, and they, in turn, significantly enrich the taste and aroma of cocoa beans. These candies have a moderate sweetness and will please even supporters of a healthy lifestyle. After all, the vitamins in fruits are preserved during the production process, and the glaze layer is very thin - this is an important argument for those who care about their figure and adhere to a healthy diet. The only drawback is that such candies have a short shelf life.
It is best to make them to order in small batches, which will immediately go to the customer. Fruits in chocolate are an excellent decoration for a buffet table or a candy bar, they are suitable for a corporate evening and for a children's birthday. Therefore, they can be safely offered not only to private clients, but also to companies involved in organizing holidays.
The plasticity of chocolate, its ability to take different shapes and even change color, allows you to create candies with an original design. Chocolate figurines are an unusual gift and another promising direction for your own sweet business. You can make themed souvenir figures, for example, for the holidays - chocolate flowers for March 8, Christmas trees for the New Year, skulls and pumpkins for Halloween, and so on. It is enough to purchase suitable forms.
Investments: from 50,000 rubles
Payback: from 3 months
It is difficult for lovers and connoisseurs of a quality product to make a choice among the huge assortment of sweets. Unfortunately, there are few good quality products in today's candy market. Therefore, making and selling handmade chocolates from healthy ingredients can be a success. Sweets are always in demand, since even a banal visit involves the purchase of a sweet present for the hostess or children. Let's take a closer look at this business idea.
Handmade goods are in demand today and are popular. It is not so easy to buy an original holiday gift or surprise a loved one. Therefore, it is the “hand-made” that will emphasize the donor's special attention.
The price of handmade sweets is an order of magnitude higher than that of consumer goods. Therefore, creating a business for the production of original sweets will bring a good financial profit.
Clients are all sweet tooth of the settlement, because from time to time almost everyone needs something sweet.
What is required for implementation?
Step-by-step startup instructions
Analyze the market before starting your launch.
The primary task in this matter is to identify the most profitable product.
If demand is gradually increasing, consider expanding your business: renting additional space, and using hired labor.
Candy is a product that almost all people love. For this reason, many people who want to start their own business pay attention to this product. The fact is that the confectionery market is quite resistant to various economic fluctuations. Gifts, purchases for children, and personal preferences make this segment very attractive among a relatively large number of buyers. In the event that you still firmly decided to open your own business in this area, then the first thing you cannot do without is without a line for the production of sweets.
Candy production technology
In order to have an idea of how a line for the production of various types of sweets functions, you need to have an idea of some basic concepts.
First, you need to decide what these favorite sweets are all about. So, sweets are confectionery products that are obtained from candy masses with a soft consistency.
This product has a rather high nutritional value, has more than 1 thousand varieties and is diverse in shape, taste and composition.
The technological process of making sweets includes several stages:
- At the first stage, the ingredients that make up the fondant mass are mixed.
- Further, the resulting mixture is formed and molded into special forms.
- At the next stage, the forms with the fondant mass are run through the cooling system.
- Then the glazing takes place.
- The final stage is product packaging.
Next, let's take a closer look at the basic concepts, as well as what happens at each stage on the candy production lines.
Cooking candy mass
Candy mass is a confectionery mass that is used to make sweets. They are all divided into:
Russians traditionally love sweets. Our country is among the leading countries in the world in terms of confectionery consumption. The average Russian's spending on sweets in 2021 amounted to almost 7.1 thousand rubles. In such conditions, the production of sweets is a very promising business line. Even in a highly competitive environment, a quality product will find its buyer.
The article will tell you how to open a mini sweets workshop. We will also consider the stages of business development and provide calculations of the return on business.
Brief Market Analysis
Most of the products presented on store shelves - over 93% - are produced in the Russian Federation.
The consumption of sweets and other confectionery products is now at a high level, even despite the decline in Russians' incomes after the 2021 crisis. Now Russians consume 4.5 kg / year, up to 2021 - 5.1 kg / year (per person).
In 2021, the total consumption amounted to almost 3.5 thousand tons (4% higher than in 2021). In 2021, purchases of sweets increased to 3.6 thousand tons. / P>
The consumption level and forecast up to 2021 can be estimated in the following table:
Table 1. The volume of confectionery consumption in 2021-2021. with a forecast up to 2025
Consumption, thousand tons
What operations make up the candy production process: technology
The manufacturing process depends on what kind of candy is made. The composition, form, stages of production, lists of the necessary equipment differ.
There are several production stages:
- Production of candy mass. It includes water, sugar, milk, molasses, butter, and various additives.
- Formation. There are several methods for molding. One of the most common is pouring the mass into cornstarch. The temperature at which the process takes place depends on the type of candy.
- Glazing of confectionery. Thanks to the glaze, the product stays fresh and delicate for longer.
- Drying. In special equipment, the goods are cooled, structured, and solidified.
- Packaging. The product is packed in a wrapper or box.
Research shows that, on average, a Russian family allocates about 8 thousand rubles from their budget for sweets. It is not surprising that we love sweets, and whole generations of people have no idea how it is to leave their grandmother without a bag of our favorite sweets. In such conditions, the organization of the confectionery business is a rather promising occupation. I tried to figure out what resources are required to start a business. And here's what happened.
All production primarily depends on what kind of candy you make. Everything is important: form, composition, content. The production process is traditionally divided into several stages:
- the base is prepared first, the sweet mass itself;
- then the shape is set;
- then the sweets are sent for glazing;
Sweets are prepared from the classic set of ingredients: water, butter, molasses, sugar and additional ingredients like various nuts, raisins and coconut. The candy is shaped in a traditional way, using corn starch as the main material. After molding, the candies are sent for glazing, which allows the sweets to stay fresh for a long time, and are cooled.
Where to start
Of course, any business begins with the purchase and delivery of equipment to the place of production. The production line must be of high quality, the quality and, accordingly, the taste and popularity of sweets depend on it. All costs are, of course, borne by the entrepreneur. In addition, you need to draw up a business plan and financial schedule, according to which you will form a budget. The main items of expenditure are rent, raw materials, employee salaries, utility bills and equipment. Next, registration of your trademark and organization. If you live in a small town and plan to produce small batches of chocolate and dragees, you can register as an IP. If you are planning to expand, then consider an LLC option. This will make it possible to increase consignments of goods and carry out sales through trade networks.
Purchase of ingredients and equipment
Production must be clearly coordinated with the technologist. It is he who knows what ingredients to combine to make delicious sweets that will be in demand. The topic of purchasing ingredients must be approached with special care, because additional ingredients are also important. These are all kinds of nuts, seeds, raisins, etc. It will be just great if you cooperate with local producers. The state encourages this, and significant tax cuts can be achieved.
You will have to spend money on equipment. Here's a sample list:
- ball mill;
- tempering machine;
- conche machines;
- refrigeration unit;
- packaging line.
This is basic. To expand the range, original equipment may be required.
So, you have produced a product. Where to implement implementation? Start with small retail stores. Make an agreement, look for the best conditions. If your budget allows, open your own branded marquee. Then your sweets will begin to clearly associate with excellent taste and excellent tea drinking.