Shakhtyorsky, Anadyr district, Chukotka Autonomous Okrug
What are the differences between small businesses in big and small cities
In a small city compared to a large metropolis, the following features for doing business:
- Limited sales market or the need to spend money on logistics and deliver products to the end consumer in other settlements;
- Absence of any barriers to starting a business and a minimum of competitors, but underdeveloped market demand and low purchasing power of the population;
- Cheap labor, but at the same time difficulties in finding highly qualified specialists without flaws;
- Low costs of organizing production - lower rental rates , more free commercial space, more affordable repairs, less pathos and the need for extra costs;
- Cheap local raw materials, but expensive imported resources due to transportation costs;
- Availability of development incentives business and support from all kinds of official authorities;
- High value of reputation - mistakes are not forgotten here and it is difficult to find new clients.
If in a large district or regional center, in order to create your own business, significant start-up costs are required (after all, space, advertising, and personnel are expensive), then in a city with a small population this contribution can be minimized required to start a business.
Yes, in a small town there are fewer opportunities and not every idea is suitable for implementation in such a limited space, but the owner of the company will be able to easily manage all the processes and not lose control over his enterprise. Here and the scale is not the same. You can handle all the responsibilities of a family contract and not hire outsiders.
What kind of business you can open in a small town
Of course, you can open another store, as others do, but it is better to pick up the idea that no one else has used in your city before you. What is suitable for implementation within a small town:
Many options can be selected and determined which business can be opened in your small town, looking at the experience of neighboring regions, for example, on the Avito website.
As an example, we can cite an entrepreneur from a small seaside town, who at the beginning of his activity acquired an inflatable slide and now - after 4 beach seasons - there are more than two dozen children's sea attractions on the coast throughout the region and even a water slide. slide for adults. All of them are in demand and there is no end of vacationers in the summer months. The business is seasonal but profitable. It is fortunate that not only residents of a small town choose this vacation spot, but everyone comes here from large centers.
There is another example of success. A small private bakery started in a home kitchen with delivery to a nearby stall, three years have passed and now it provides not only all retail outlets in the city with fresh baked goods, but also supplies bakery products outside the district.
As an entrepreneur, you understand better than anyone that business location is extremely important. What business will become profitable in a small town? There are significant differences between doing business in a small city and a large one that need to be emphasized.
On the one hand, the narrow market of a small town increases the risk of error, on the other hand it provides an excellent opportunity to form strong relationships with customers. The trick is to figure out which business is right for your small town.
“You just have to pay attention to what people need and what hasn't been done” (Russell Simmons, founder of Def Jem Recordings).
Successful Business in a Small Town
Definitions of a small town vary, but on average, a small town has a population of less than 100,000. There are 935 small towns in Russia, in which about 30 million people live - encouraging numbers for starting a real business. Nevertheless, it is necessary to take into account and evaluate a number of factors that can affect the success of the enterprise.
Disadvantages of small towns for starting a business
The advantages of small towns
Wal-Mart founder Sam Walton started retailing in small town Bentonville of 7,000: "There are many more business opportunities out there in small town America than I ever dreamed of." There are also enough examples of successful and profitable business in small towns of Russia, some of which we will discuss below.
What kind of business to open in a small town
They say “beauty is in the eye of the beholder,” and the same can be said for the best small business ideas. The options for starting your own business seem endless, but the “best” idea will be the one that matches the personality of the entrepreneur.
- What are your interests and skills?
- What are you good at?
- Who is your client?
- What problems can you solve for potential buyers?
Answering these questions will steer you in the right direction. Defining the business concept is key during the planning phase. Where do you see yourself after a few years in business, and what benefits do you offer to the population?
Options for starting a small business
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starting a business with a minimum investment. business. u Small business Profitable business in a small town ideas. In our article we will consider the most profitable ones. Production requires a large start-up capital, so we consider this type of activity
Business in the village is a profitable and promising business. production of building materials. Labor is generally cheaper in small towns than in large cities. The most profitable business in a crisis 11 real ideas.
There are many opinions that it is difficult for a small business to develop in a small city - an erroneous opinion and there are many confirmations of this. Business ideas for a small town take into account the specifics of the locality. In any town there are people with a "commercial streak", and you can always realize your potential, the main desire is.
You can make good money not only in megalopolises, because people need services and goods anywhere. A small town is a settlement that is larger in population than a rural settlement, but smaller than a large city.
In Russia, about 80% of people live in small towns, for this reason business ideas for beginners in a small town there are many business sites for entrepreneurs.
Expert opinion of who does business in a small town:
- People who live there permanently.
- A businessman with close relatives in a small town.
- An entrepreneur who uses modern technology to grow his business.
You can understand what a profitable business is from a quote:
Our main task is not to look into the foggy distance of the future, but to act now, in the direction that we can see.
(The main line of business is not to see what lies vaguely in the distance, but to do what is clearly at hand). Thomas Carlyle
Starting a small business in a small village for a budding entrepreneur has its advantages: less investment and less spending on advertising.
Experts refer to the problems of small towns that can be solved by small business:
- weak infrastructure;
- insufficient assortment of necessary products;
- lack of entertainment;
- insufficient services to the population.
Important! In any case, before starting a business in a small town, you need to do a market analysis in the region. Thoroughly research its infrastructure, understand what the residents of a small town need.
Most aspiring entrepreneurs are interested in business ideas from scratch in a small town that has its own characteristics. Each small city has only its own inherent business nuances - they must be taken into account in order to build the best business in the region.
The glory of the depressive, unpromising is firmly entrenched in small towns.
Those who stayed there after leaving school or returned home after receiving their diploma are considered losers who could not get hold of in the metropolis.
But this approach is absolutely wrong!
You can find a profitable and interesting occupation in any locality.
Today I would like to bring to your attention a business idea in a small town.
Could there be a promising business idea in a small town?
Maybe! If you use these business ideas for a small town.
There are enough such cities in each country, only in Russia there are about a thousand of them. In Ukraine, the number of small towns and villages is over 80% of the total number of settlements in the state.
That is, many people live in micro-cities, and not all of them gave up on their careers and are ready to be content with a minimal handout from the state.
It's hard to find a well-paid job in small towns!
And if you don't want to leave? If you love your little homeland and are ready to invest effort and money in its development, what to do then?
My answer: to open a business that will appeal to the inhabitants of your locality and will help you earn money. There are plenty of business ideas that can be implemented in a small town.