Here's a good business idea
Ask whoever you want, everyone will answer that business on New Year's Eve is a nice thing. The sales are excellent, the customers are loyal, they spend everything as usual and easily, drunk. The most pleasant thing is to work on the subject of the New Year before this very holiday.
But before we continue to discuss the pleasant, we need to deal with the negative aspects. There are two of them.
First, it often happens that an entrepreneur opens a business before the New Year, gets good performance, growth, profit. And he thinks that this is always the case. Not. So exclusively on New Year's Eve. Therefore, in order not to be left with a broken trough, you will need to adequately assess your capabilities and assume that the next few months you will have to invest money, and not row with a shovel.
Second, the demand for goods is judged by the demand for the New Year. Also a mistake. As practice shows, on the eve of this holiday, half of consumers generally do not think much about what to buy. Because the task is worth it - to buy quickly, cheaply and a lot. Gifts for colleagues, numerous relatives, relatives, friends. Everyone has a choice - you won't save time, and spending money on expensive gifts - you won't save enough money.
No, of course there are those who begin to draw up a gift card in their head for a month and even earlier. Dangerous people. But they are in the minority.
Therefore, if you plan to open for the New Year, know that after the holidays there will be a sharp decline and the popularity of the product these days will not be a hundred percent reflection of the overall popularity.
Due to the fact that on holidays in general, and in particular on New Year's Eve, the excitement for goods is increasing, some entrepreneurs open a seasonal business with a specific plan - to work for several months, make a profit, and then close until next time. The scheme often works, satisfies the needs of people, makes it possible to earn money and annoys those who work all year.
Actually, we'll talk about the options for the pre-New Year business.
By the way, all these ideas can be developed and supplemented as much as you like. Therefore, they should not be considered only as New Year's. They are just great for this time. And what to do next is up to you.
Idea Packing sweet and corporate gifts
The idea is simple and has already been adopted by many. But the main thing here is to understand when to start acting and how. The idea is to buy sweets in small wholesale lots and pack them beautifully, and then put them up for sale.
The New Year and preparation for it is the time when the economy mode is completely turned off for people. In this collection, we have collected 25 real-life business ideas for the New Year.
The New Year 2021 is approaching, which means that the pre-holiday bustle will soon capture all cities. People begin New Year's preparations: they buy gifts, decorate their homes, plan a vacation. How to take advantage of this and turn the holidays into good income? On the eve of the New Year, we have collected 25 real ideas for New Year's business, which will require minimal investment.
Is it worth starting a New Year's business at all? The answer is “yes” for several reasons. Typically, a New Year's business is a quick start and a quick payback period. Secondly, this is the "golden time" when the most impulsive and ill-considered purchases are made. The pre-New Year bustle completely turns off people's "economy mode" - they are ready to spend a lot, and entrepreneurs are ready to earn a lot. Thirdly, absolutely everyone prepares for the New Year holidays: both individuals and companies. And this is just a gigantic audience coverage.
New Year's handmade: toys, cards, candles, pillows
Decorations first of all create the New Year mood. People try to surround themselves with beautiful, themed things that create a festive atmosphere. They are also used as a gift, so New Year's handmade is always in great demand.
The essence of the handmade business is the production of original jewelry and holiday decor for retail sale. Handicrafts stand out favorably against the background of the same type of Chinese goods that fill the shelves in stores. They conquer buyers with their personality, soulfulness and quality. So if you do handicrafts, you can turn your skills into money.
Themes provide a huge flight of imagination. Here are just a few ideas:
- holiday furniture covers;
- pillow covers or curly pillows,
- Christmas tree toys (wooden, knitted, made of fur, beads, with photographs or images on request, etc.),
The costs of this business are related to the purchase of materials for the products and the lease of the trade location. To save on rental costs, you can launch online sales. Thanks to social networks, you can advertise and sell your products with minimal costs. Remember that the engine of social media trading is the picture. Therefore, try to create attractive photos of your products. Participation in New Year fairs and exhibitions can give a good effect.
The success of an undertaking depends on the idea itself, the quality of the work and the adequate cost of the product. The sales value should include the costs of production costs for materials and manual labor.
2. Business for dog owners: sledding, husky for a New Year's photo shoot
In Russia, the Internet has penetrated into the life of about 76% of the population, which is a fairly high figure. That is why business is moving to the Internet, using all the possibilities of social networks. Places for online communication are becoming a powerful trading platform with their own rules, trends, working schemes. Business in social networks is actively developing: new tools, directions and even professions appear.
VKontakte is the most visited social network in Runet today. It has over 97 million registered users. Moreover, in recent years, the site's audience has matured and become even more interesting for business.
The active audience of VKontakte is 82 million people monthly. More than 5 billion messages are sent every day: from personal correspondence to sending commercial offers and searching for employees.
The network is developing and offers business new functions - providing statistics, the ability to place targeted advertising, automate business processes, etc. Here comes a business that has been in business for a long time and is simply expanding its audience; as well as start-up entrepreneurs who want to start their own business on the basis of VKontakte.
As a result, the VKontakte site has become an effective means of sales, increasing company awareness and a platform for making money. In the article, we will consider the features of a business and 10 topical ideas for making money on VKontakte.
Features of using "VKontakte" for business
Nevertheless, it should be understood that the best results on VKontakte are shown by small businesses that provide services to the population. Entrepreneurship in this social network can be divided into two categories: the first consists of businesses operating outside of VKontakte, and the second is represented by small businesses based on social networks. Let us consider in more detail how the goals and objectives of these categories differ.
Why should businesses go to VKontakte
Let's start with a business that uses VKontakte as a platform for finding new clients and promoting. Why should he be present on this social network:
- Brand page. Business creates a resource for communication and rapprochement with the target audience. As a result of live communication, companies become closer to their customers, increasing their loyalty.
- Possibility to get into the TOP of search results. It is much easier to do this by promoting the VKontakte group, using the authority of this site.
- Multimedia content. The VKontakte community allows you to publish different content - images, video, audio, text documents, gifs. Diverse content allows you to keep users' attention.
- The ability to promote through targeting "VKontakte".
- Audience Research. In the community, you can conduct surveys to identify the preferences and interests of customers: what product they need, how they relate to promotions, what would they suggest to improve.
- Information. With the help of social networks, you can instantly inform customers about important changes: the appearance of a new product, the launch of a profitable promotion, the opening of a new store, moving to another office, etc.
In practice, it is very common that VKontakte groups are created by business "for show". Strength, time, money are spent on promotion, but the result is not visible, because there was no initial goal and strategy. And the work turns out to be wasted. To prevent this, first of all, you need to analyze whether your business needs the presence of VKontakte?
What kind of business can be successfully developed on VKontakte
To open your own business, it is not necessary to have millions of capital, if you have the competence, desire and perseverance, then you have every chance to get by with minimal investments. Small business that does not require large investments is becoming more and more popular, especially in the current realities, when crises one after another hit the big players, removing them from the market and clearing the way for newcomers.
A business that requires minimal investment is usually also a quick payback, bringing good profits in the first months. Therefore, before starting, it is worth analyzing the market for goods and services and thinking about what the consumer is missing. It is necessary to make a choice in favor of the most profitable and promising area.
To prevent your business from failing at the very start, you need a competent organization, i.e. business plan. Any project starts with a business plan, and although in itself it is not of great value, the ability to set goals, analyze your actions is very important - any successful company has a plan to achieve its goals. That is why, after analyzing the market, you need to draw up a business plan that will be useful not only to you, but also to your future investors.
In short, for your business idea to generate 100% revenue, it must meet the following requirements:
- be based on what you love;
- be in demand in the market;
- comply with legal and ethical standards;
- contain unique benefits.
About business: Organization costs - 30,000 rubles. Monthly expenses - 10,000 rubles. Profit per client - approx. RUB 10,000 Payback - 1 month.
About business: Organization costs - 50,000 rubles. Monthly expenses - 5,000 rubles. Monthly profit - 30,000 rubles. Payback - 2 months.
About business: Organization costs - 50,000 rubles. Monthly expenses - 5,000 rubles. The monthly profit in the season is 30,000 rubles. Payback - 2 months
About business: Organization costs - 30,000 rubles. Monthly expenses - 3,000 rubles. Monthly profit - 30,000 rubles. Payback - 1 month.
About business: Organization costs - 20,000 rubles. Monthly expenses - 3,000 rubles. Profit per client - about 15,000 rubles. Payback - 1 month.
About business: Organization costs - 30,000 rubles. Monthly expenses - 3,000 rubles. Monthly profit - 5,000 rubles. Payback - 6 months.
About business: Organization costs - 50,000 rubles. Monthly expenses - 5,000 rubles. Monthly profit - 30,000 rubles. Payback - 2 months.
About business: Organization costs - 20,000 rubles. Monthly expenses - 3,000 rubles. Monthly profit - 5,000 rubles. Payback - 6 months.
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I decided to write my case history - in order to share my experience, attitude to business, not to forget myself.
So, I am an entrepreneur and director in my project company, which is now 10 years old. A little about myself: I was born in St. Petersburg, 34 years old, education - higher construction, graduated in 2021, then worked in the largest construction company in the North-West until early 2021. Well .. I wanted money, recognition, I wanted to finally buy a car, an apartment, do what I loved ... But at work I could not get what I wanted - I had to curry favor, and I did not like to drink with black ", and I saw all those mistakes (supposedly" mistakes ") that our rulers made at work. Yes. it was a swamp, and it was lazy to move this block - it seemed just about .. In the end, I nevertheless proposed my business idea to the management - it was that we not only engage in production, but also include a new product - design buildings, and did a comprehensive service, providing customers with an excellent full-fledged service for creating turnkey construction projects.
This day took place - and this still inept plan of action fell on the table of the deputy general, and soon it became public knowledge. Everyone was talking about it. But the proposal was not received on time. Everything remained at the same level. After some time, they still began to implement it, but already without me.
A month later, I moved completely to work in my company. He went nowhere: without a clear plan, without understanding in taxes, in law, in business organization. There was no money, no clear development plan, no understanding of "what to do?" The entire business was supported by only two contracts received from one company - the general designer. My inexperience put an end to my business already this year - I did not know how to establish sales and production. Only I worked in the company, there was no one else. But a miracle happened - at the end of that first year, I received a contract for 2.5 million. for the design of one large production facility. It was then that I hired staff to do the work. The trouble came very quickly: - sales did not go, all communications with clients of the "past" did not end with successful deals, but remained good chatter. Extremely rare sales happened on my personal base, they weren't enough! The sales crisis - or rather inexperience in sales, was a crisis that necessitated the dissolution of the design department. We met the year 2021 without money and work, at the beginning of the year all employees were released on vacation - the company still owed wage arrears. We were on the edge, or rather, already beyond. I did not attract investors, and I did not want to introduce anyone to the company at that time. And being on the verge, for the second time, in 2021, I managed to get the largest order for me then from one oil and gas company - in the amount of over 12 million. Now I was able to feel “on horseback”, we recruited people again, developed a new direction for ourselves - project management. But the trouble again was that sales of this nature were not systemic - but something like one-time, fickle, difficult to predict. Once again I stepped on the same pitchfork, and in 2021, having received the last money, the company was on the verge of an abyss.
The production also did not show good results - it was managed by one person whom he found back in 2021. In 2021, he had to leave. The trouble was that in his position as a production manager, he did not manage to find alternative and quick solutions to difficult issues, to cope with conflict situations, to recruit personnel, to stimulate him. Yes, you say, it is my own fault. Yes, I am to blame, and it was not his fault that these mistakes were made, he could not cope - but my task was to change management in time. As a result, I realized that the phrase: "Do business with those people who you like and who share your goals" is fully in the interests of the business. And then I was quite naive and thought that I would help him, fix, direct, prompt ...
As a result, there is a drop in sales. year 2021. And then I finally took my head not as an engineer, but as a leader. The first step was to update the website and launch an advertising campaign in Yandex Direct. The theme rushed from its place and rushed! In 2021, sales reached 20 million. But having achieved sales figures, production could not complete everything within a reasonable time frame - it turned out something like: "I'm afraid to sell!" Everything was difficult for our chief in production, everywhere there were jambs, for some projects, hands simply did not reach. I extinguished all these jambs with my "ironing" - ie. played the role of a hot iron in smoothing out conflict situations that occurred between us and the customers. But all the same it was impossible to iron the folds! And I couldn't work on all fronts at the same time. Let me remind you of the phrase I am using now: "Do business with people you like and who share your goals."
The market lost weight throughout 2021, but still we still had some opportunities for reinvestment, i.e. real money. Even with such an unsuccessful production, we made money! Miracles in one word, I can't believe it myself. Well, okay, in the end I also turned on my head and made a work plan for public procurement. And here we got sales: engineering infrastructure facilities, social facilities, roads. We have become unwittingly our customers' lenders. As a result, they received payment for the completion of projects that went with terrible bangs and delays. I will also tell the readers that I graduated from the President's program for training management personnel and have finally received theoretical knowledge regarding business, wrote a development strategy. But the leader of production did not share the ardent fuse of the leadership, and the leadership did not take steps to change this leader of production.