Business in Germany: popular areas of activity

Many of our compatriots living in Germany, over time, come to the conclusion that working for someone is unprofitable, and even abroad - even more so, and therefore it is advisable to establish your own business in Germany. And in this case, you need to correctly determine which small and medium business will be the most relevant.

Fast food

If you have a little capital, you can safely open your own diner, the main thing is to choose the right location for your establishment. Of course, it is most profitable to choose a place of trade where a lot of people constantly gather.

If you decide to open such a small business in Germany, then the train station, airport or supermarkets should be considered first.

The main item of expenses in this case will be the purchase of a transport van, equipped with everything necessary for cooking. Its average cost is 10-15 thousand euros.

Hair & Beauty Salon

Short haircuts are very popular in Germany. And since to maintain a short length, you need to cut often, then there will be clients all the time. If you do not know how to cut, it is enough to complete the course. In this case, it is also not necessary to know the language very well.

The biggest expense is renting premises for a hairdressing salon and purchasing appropriate equipment.

You need to register a company and buy all the necessary materials. All this will take from 15 thousand euros, depending on which part of the city your salon will be located in.

At the same time, the cost of a man's haircut starts from 10 euros, while a woman's haircut costs one and a half to two times more. With 5-10 clients per day per year, or even less, it is quite possible to reach the break-even level.

Benefits of organizing and doing business in Germany

Anyone who has a sufficient amount of money and business skills can open a business in the country, regardless of their place of residence. At the same time, it is important that entrepreneurial activity benefits the region and the economy.

Before investing, you need to think about what kind of business will be profitable and draw up a plan for its development. It should be noted that entrepreneurs have the opportunity to transfer a business already existing in another country to Germany, create a subsidiary company, buy a stake in a German company, or open an enterprise from scratch.

The country opens up great prospects for foreign investors:

  • goods manufactured in Germany are recognized worldwide as a German brand of high quality;
  • the government gives subsidies to enterprises and, if necessary, allocates grants for development;
  • companies can arrange loans on concessional terms in German banks;
  • low taxes in comparison with other countries allow you to increase profits faster;
  • it becomes possible to conduct commercial activities not only in the domestic market, but also throughout the European Union.

An entrepreneur has the right to register intellectual property and participate in international business projects.

In order to start a business in Germany and open a limited liability company, a minimum share capital of 25,000 euros is required. At the initial stage, it is allowed to deposit half of the amount - 12,500 euros.

Which business ideas are the most promising in Germany

To start a successful business, you need to study the needs of the population in whose interests the company will operate, and analyze its financial capabilities. The most profitable business, which is in demand in all parts of the country, is considered to be working with real estate. This is a very promising and interesting direction. That is, the actual business for Germany is:

  • purchase of apartments and other premises for the purpose of renting them out for commercial, warehouse and trading activities. If you choose the right object for purchase and subsequent leasing, the rental business quickly pays off. However, one should take into account the technical characteristics of the premises, their location and the prospects of the settlement in which they are located;
  • the acquisition of land for development. The constructed object is easy to sell and get high profit;
  • hotel business. By opening a hotel, you can recoup all costs and earn good money, since many tourists from different countries come to the country;
  • a home for the elderly. Buying and running such a business is a guarantee of a stable income. The state helps such institutions, allocates subsidies and provides benefits.

In addition to real estate, you can choose other options for a profitable enterprise. For example, fast food chains are popular in Germany, but the demand for expensive restaurants is gradually decreasing: many people prefer to dine and dine in eateries where food is inexpensive and tasty. Therefore, if you open an institution in a crowded place and provide high-quality service, it will not be difficult to recoup the costs and make a profit.

An extremely popular small business in Germany is hairdressing and beauty salons. The demand for such services and the prices for them in the country are quite high.

You can also successfully invest in opening a store. Trade in food products, household chemicals and clothing is always in demand. People actively visit supermarkets, therefore, with proper business management, this area brings a solid income.

Germany is a country that attracts businessmen from all over the world. This happens for several reasons. First of all, in Germany there is no difference between own and foreign capital. This applies to both financial transactions and foreign exchange. The only condition is registration of all transfers abroad and from abroad in local banks.

Anyone can do business in Germany. All you need is sufficient capital or certain skills. In this case, the place of residence does not matter.

Categories of Entrepreneurs

In Germany, people who run their own business are divided into two groups. The first of them includes businessmen. The second group includes those who have "liberal professions." Entrepreneurs in these groups are considered owners of their own firms.

Prerequisites for starting a company

How to open your business in Germany? Many Russian entrepreneurs are thinking about this question. And this is not accidental, because this state is the economic center of the Eurozone and has stability in the political sphere. In addition, Germany actively supports everyone who starts a business in this country.

Power structures take a loyal position. They do not extort bribes from novice businessmen, but actively help them settle in a new place.

Those who have started their own business in Germany have great prospects. This is due to the fact that the German brand is highly regarded in the world market.

Choosing the organizational and legal form of the company

German law provides for several specific types of business. This list includes: Joint Stock Company and Limited Liability Company, Commander and General Partnerships, as well as other forms.


The German country is a country characterized by a permanent unchanging economy, a solid banking system, a safe community, permanent laws regarding private business. In other words, the German country is the most tempting country to invest its own funds. Now let's look at some unusual business ideas from Germany that we can really use. So let's get started.

Gas station hairdresser

In Germany, almost all large supermarkets and shops have express checkouts, with the help of which visitors can pay very quickly without waiting for their turn.

However, the Express prefix is ​​found not only in trade. In Germany, there is also an express hairdresser at a gas station, where drivers can get their hair cut in a short time, when they fill up their car.

This business idea belongs to businessman Ralf Melmann, who opened his own hairdresser at a gas station. While refueling cars, male drivers can have their hair cut, and female drivers can touch up their makeup or wash their hair and do styling.

Now let's calculate the approximate income of the express hairdresser. Suppose that a men's haircut will cost about 250 rubles, washing hair without styling - 150 rubles, washing hair with styling - 300 rubles, a women's haircut for medium hair - 250 rubles, light makeup - 400 rubles. Let's say your hairdresser is visited by 7 men and 10 women. On average, you can earn 1,750 rubles on men, and on average 3,000 rubles on women. In total, for a day - 4750 rubles, for a month - about 140,000 rubles. And this is not the limit, considering how many cars visit the gas station every day.

Unlimited Taxi

Of course, not everyone has cars, and constant taxi rides will pull you a tidy sum. It is for this reason in Germany that one unusual business idea, an unlimited taxi, was invented. Or rather, invented and implemented. The essence of this business idea lies in the fact that for a certain fee per month, a client can take a taxi an unlimited number of times around the city. Now the client will not need to worry about being late for any meeting, since he, so to speak, has a car at his disposal, and with a personal driver.

Now let's talk about the income of this business. One monthly subscription for taxi services costs an average of 2300 rubles. Since this business has practically no competition in our country, the price can be set even higher. One thing we can say is that there will always be clients, there is no doubt about it. If 50 people purchase subscriptions per month, the income will be 115,000 rubles. Fuel costs will amount to about 45,000 rubles. Then the net income will be equal to 70,000 rubles from one car. But there may be several of them.

Germany is considered a country with favorable conditions for finding work and doing business. It has one of the strongest economies in the world and a stable political situation, which is positively reflected in the prospects for entrepreneurship.

The advantage of doing business in Germany is a simple and straightforward registration procedure. The German government makes no distinction between citizens of the country and expats, appreciating the contribution to the economy of foreign investors and regulating legal activity. We will tell you which business is considered the most promising and what you need to register your business.

Political structure and geography

Germany is located in western and central Europe, bordering countries such as Switzerland, Denmark, Poland, Czech Republic, Austria, France, Belgium and the Netherlands. Also, the country is washed by the North and Baltic Seas and borders on Lake Constance.

It is the seventh largest European country and 64th largest in the world. Its territory contains large natural resources, which include iron ore, potassium, coal, uranium, nickel, copper and natural gas. Germany has a temperate seasonal climate.

Germany is a federal, parliamentary democratic republic. The German political system operates within the framework set out in the 1949 Constitution known as the Grundgesetz (Basic Law).

The President (currently Frank-Walter Steinmeier) is the head of state and is elected by the Federal Assembly. The second highest official in the German order of seniority is the President of the Bundestag, who is elected by the Bundestag and is responsible for overseeing the daily sessions of the body.

The third highest official and head of government is the chancellor, who is appointed by the Bundes-President after being elected to the Bundestag. The Chancellor (currently Angela Merkel) is the head of government and exercises executive power through his cabinet, similar to the role of the prime minister in other parliamentary democracies.

Federal legislative power is vested in the parliament, which consists of the Bundestag and the Bundesrat. The Bundestag is elected through direct elections. Members of the Bundesrat represent the governments of the sixteen federal states and are members of government cabinets.

Germany includes sixteen federal states, collectively known as the Bundeslander. Each state has its own state constitution and is largely autonomous in its internal organization.

Level of economic development

Germany has a social market economy with a highly skilled workforce, large capital reserves and very low levels of corruption. Therefore, business in Germany is developing every year. The national economy is the 4th largest in the world in terms of nominal GDP.

The service sector provides almost 70% of BBA, 29% comes from industry and agriculture brings less than 1%.

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