Business idea: second-hand shop
Trading business is considered a very promising area. At the same time, you can sell a wide variety of products and, with the right approach, get excellent income. To achieve good results, you need to know where to start trading.
Choosing a business direction
When choosing products to be sold, it is recommended to focus on demand. At the same time, it is very difficult to surprise consumers today. This requires fresh ideas. Many buyers are ditching affordable products in favor of better quality and more unique ones.
According to statistics, food products are considered the most demanded categories of goods. People have to buy them every day. Therefore, entrepreneurs who sell cereals, meat, vegetables, sweets find customers faster.
To understand what to start trading, you need to consider your personal preferences. It is easier for people who understand the device of a car to start selling spare parts, and for artists, a store with paints and canvases is more suitable.
Important! Before starting a business, it is recommended to conduct a market analysis. This will help identify the most popular ideas in a particular region.
Before starting a business in trade, you should also decide on the format of work. There are such options:
- Market. To do this, you can buy or rent a kiosk to sell clothes or groceries. Business on the market is considered one of the most profitable options, since it does not need large investments.
- A store or department in a mall. In this case, serious expenses for rent, equipment and goods are required. In such stores, rather expensive things are most often sold.
- Outbound street trade. At the same time, you can sell fast food or baked goods. In fact, this is a stall that sells one of the types of goods.
- Internet trading. This is a fairly profitable option with minimal investment. It is important to decide what is the best way to trade in such a store.
Initial capital
Before trying to start trading, you need to assess the need for start-up capital. In this case, there are the following cost items:
- business registration;
- rent or purchase of premises;
- purchase of goods;
- advertising; li >
- salary.
Minimum start-up capital
Your own meat shop is an attractive, exciting, but very complex business that requires the constant participation of an entrepreneur in all processes. How to start opening a butcher shop and what are the most basic steps to take?
Many aspiring entrepreneurs are thinking about opening a butcher shop. There are several reasons for the visual appeal of this business. The first is in the product itself. Meat is an everyday commodity. Meat is always in demand by buyers, it was bought and will be bought even during a crisis. Meat trade is, as a rule, a very lively and lively business, a large flow of buyers, this is a kind of drive. Moreover, the seller has the opportunity to increase his profit by producing and selling semi-finished products, sausages, dumplings, etc. Even if a large retail chain appears in the neighborhood - “death with a scythe” for any grocery store, a butcher shop can not only stay afloat, but also thrive due to the ability to vary the assortment and offer customers fresh and unique products that cannot be found in a supermarket.
Secondly, you can enter the meat trade with small investments (from 600 thousand rubles for a small outlet). It does not require large areas and expensive equipment, such as in a restaurant or canteen. Even in case of failure, the ready-made business and its products are easy to sell, avoiding serious financial losses. No strict formalities are required from an entrepreneur - you can trade in meat without a license and the need to obtain product certificates.
How to start opening a meat business? After analyzing the advice of practicing entrepreneurs, you can deduce a whole chain of actions that should lead to success in this type of business. Please note that the division into steps should not be taken as a strictly regulated guide to action, since many stages must be carried out in parallel.
Step Do I want to open a butcher shop
Before starting the opening of a meat selling business, first, you need to think about whether you really need it. Experienced entrepreneurs who have made a name for themselves in this industry emphasize that people who come to the meat business are divided into random ones, that is, those who, looking through all possible ways of earning, by chance decided to sell meat, and those who, for whatever reason, reason, he felt this occupation as his own, had a certain personal incentive to do it. For example, a person was dissatisfied with the quality of meat sold in city markets, or he felt a desire to develop in an industry familiar to him (for example, raising pigs or calves and then selling them profitably). Well, or he was looking for a new way out for his talent as a butcher-cook or a kebab maker, when his heart is drawn to everything meat.
The point is that if in the first case there is a high likelihood of emotionally burnout from doing something other than your own business, then in the second case the chances of success are much higher, since a person initially has immunity to failures, losses and other adversities ... But the main difference between “non-random” and “random” people in the meat trade is not even that. The main thing is knowledge, or at least a clear understanding of the specifics of working with meat on the one hand, and ignorance of these features in others. And the difference between the first and the second will begin to manifest itself from the very first minutes of work, as soon as the “random” person discovers that the pieces of beef, which he did not stack in a row, but on top of each other, for some reason turned green. Or when he suddenly realizes that he does not know at all what to do with meat that has not been sold for several days. And a hundred and one more nuance. Simply put, a successful business selling meat (like any other business in general) begins with a love of meat, a clearly understood and partly hard-won task, goal, mission. If in your case it all started with something else, then you should once again directly ask yourself this question: “Do I want to open a butcher shop?
Step Analyze the Local Market
If the answer to this question is yes, then the first thing you should do is conduct a local market analysis. First you need to find out what kind of meat people want to see and at what price, who sells this meat, who brings it in and who buys it. There is no need to regret the time spent on gathering information - in practice, it pays off many times over due to avoided errors. A holistic picture of existing competitors, prices, possible obstacles and ways of responding to certain events should form in my head. The key task at this stage is to mentally fit yourself and your future store into the existing picture. Moreover, after analyzing the situation, sometimes you have to abandon the original ideas that seemed brilliant. For example, when it suddenly turns out that rabbit meat, horse meat or lamb in a particular region is not needed by anyone for nothing - simply because it has historically developed that way and the tastes of the population are different.
Apparel retail is a retail industry where it is difficult to come up with something interesting, funny, funny and innovative. Therefore, examples when selling clothes is not boring and monotonous are just as important.
Selling clothes is generally difficult to be “creative”. Why? Because in most cases, no creativity is expected from you. For one category of people, updating a wardrobe or buying one important piece (winter boots) is money saved over the whole year, stress and a serious task. If you start to get creative under the ear of such a person, showing how fun you are and how relaxed you are, you will only infuriate him. Another category of people is forced to visit clothing stores - trying on and buying new ones because of the change in size is not for the better. Here, in a clothing store, he again sees how far in general his figure is from ideal, and his age is from the number "16".
Still others treat the act of purchasing clothes as a conservative, almost religious ritual. They buy clothes for big solemn occasions associated with the need to socially demonstrate changes in status to important people. Therefore - from you, as a clothing seller, these people expect something like the pose of a British butler, who recommends lafite in impeccable English to guests who have gathered at the castle for the opening of the hunting season. Creativity is also inappropriate here.
That is why those rare ideas about non-trivial and modern clothing retail that sometimes penetrate this rather conservative market segment are so important to us. We promise to bring you some of the most amazing inventions and experiments in the industry. Because, in general, the profession of a clothing seller is either boring and monotonous or just boring. And this, of course, is wrong. Let's add some color to this all too common process - selling clothes to people and related technical processes. Maybe our examples will give you your own thoughts on how to make your business brighter and more modern.
A winter clothing store where it's always winter inside
Canada Goose Holdings Inc. - this is the name of the new concept store, which was opened by the cult winter clothing company called Canada Goose. The opening of an unusual store is timed to coincide with the twentieth anniversary of the company. Markus Giesler, director of Canada Goose, uses the well-known, but still quite rare in retail - "Disney style of sales."
What does this mean? The pseudo-scientific expression of marketers "Disney style in retail" means a style of store design, in which the customer does not get into the store, but into an Adventure, barely opening the store door and stepping outside its threshold.
British science fiction writer Herbert Wells was the first to describe this trading format in detail in his famous cult story "The Magic Shop". About how dad and son found an inconspicuous toy store, looked there and got into some otherworldly experiments. Both children and adults love this story, and it is slightly creepy. Be sure to read Wells' Magic Shop if you, as a businessman, are attracted to the show-format of retail, which marketers boringly call "Disney style of selling."
So, in the concept store Canada Goose Holdings Inc. the witch-winter always reigns. As you step over the threshold, frost is everywhere. Or rather, not frost, but quite real snow. Waiting for you is the Arctic, very well simulated.
This is not surprising. After all, the Canadian company Canada Goose sells down jackets and parkas with coyote fur trim. Want a cool "Alaska"? Of course you do. Do you want to get into a cool store that mimics the worlds of Jack London and Farley Mowat?
Such pavilions are waiting for you as:
Many people have known used stores for a long time. Back in the days of the Soviet Union, you could please yourself with an inexpensive but high-quality fur coat or a beautiful dress. Nowadays, such stores are also in demand. Used items are accepted from individuals (committers). They are assessed (handed over for a commission) and after the sale, money is returned for the goods.
This type of trading is quite attractive for those who want to open their own business. After all, the sale of commission items can bring a pretty good profit, so the business idea of opening a second-hand store is quite promising.
How to open a second hand store
To start your own business, you need to prepare a certain package of documents, namely to register an individual entrepreneur or LLC. After that, it is worth finding the necessary premises and concluding a lease agreement.
Directly for work, you will need to draw up a standard commission agreement (rights and obligations of the seller and the owner of the goods), register the cash register, obtain permission for the location of the sign, and conclude an agreement with a garbage disposal company. Decide on the name of the store and order a print.
No license required to sell non-food items. It is only required for trading commission jewelry (for 5 years). If you are going to trade in used jewelry, then you cannot do this without a license - this already qualifies as a pawnshop (by the way, only an LLC can open a pawnshop).
Agreement for the sale of used items
The standard document stipulates:
- commission percentage;
- terms of product sales (30 days, if there is no sale - the initial price is reduced);
- payment for storage (from 1 to 7%);
- a guarantee of the safety of the goods provided for sale;
- the amount for the goods;
- the interest profit of the enterprise (15 - 30 - 50% );
- details of the thrift store and the owner of the goods;
- the term of the agreement and the terms of payment.
Drawing up a business plan for a used store
Before opening a store, a production plan is drawn up, which will help to solve many problems, first of all, to assess the prospects and costs of opening and maintaining a future enterprise. It indicates the purpose of the project and the form of doing business.
This document contains information about the location of the enterprise, the choice of premises for the store, the direction of trade activities, the organization of the workflow. Reflects financial calculations. A sample of drawing up a business plan, as well as a typical business plan, you can see here.
Foundations of Success in Used Goods Trading
On the territory of the Russian Federation, there are small towns, settlements where the maintenance of specialized stores is unprofitable. Low purchasing power of the population, rent for premises, material rewards to sellers eat up profits. Offsite trade comes to the rescue.
This is a flexible type of commerce related to retail trade. Here the rivalry is great, the number of auto shops is only increasing.
Benefits of Beginning Businessmen:
- Small investment for the purchase of products.
- Uncomplicated type of business (does not require accounting skills).
- Small risk of losing the company.
- The presence of "wheels" provides an opportunity to change the location of the unprofitable trade to a new one.
- Flexible travel to city and rural bazaars.
It is necessary to consider unpleasant moments and be prepared:
- Turnover will be successful when the weather is good. In the rain, snow, blizzard, people ignore the purchase. And the goods in the open air can go bad.
- Include in the cost of goods transportation costs (gasoline, diesel fuel, depreciation of the car), storage of products, shelf life of the goods.
Business plan
Trading from a car shop represents a specific path of a merchant, different from other types of entrepreneurship. It is necessary to think over a step-by-step plan for opening a point.
- Decide what products you will sell. The most common are:
- Bakery products.
- Dairy and cheese products.
- Fruits, vegetables, herbs.
- Meat semi-finished products.
- Household chemicals.
- Poultry meat.
- Fast food.
- Grocery.
- Egg.
- Soft drinks.
- Children's, adult clothing.
Remember! The sale of alcoholic beverages, beer and tobacco products without a proper license is strictly prohibited!